Beginning this month, Outdoor Research, the Seattle-based leader in performance outdoor apparel and gear, will partner with professional cycling team Rally Cycling as the team’s official off-the-bike apparel sponsor for the 2020 racing season.
Outdoor Research will provide apparel layers that offer warmth, waterproofing and other types of weather protection. Those layers will help riders, directors, mechanics and other support staff manage the elements before and after races. Team members will also wear Outdoor Research apparel during all official team functions.
“Keeping athletes comfortable, warm, and dry after a punishing race in tough weather conditions can be the difference between getting sick and staying healthy,” said Sam Wiebe, Creative Director for Rally Cycling. “We’re a big family at Rally Cycling, and we build long-term partnerships with a shared vision. Outdoor Research makes the highest quality outdoor apparel – in many ways, punching above its weight in the outdoor apparel space, which is also what we do as a cycling team. That makes this partnership an excellent fit for both of us.”
The team will represent Outdoor Research in countries across the globe including Argentina, Australia, Colombia, Spain, France, Norway, and the United States. With an eye on the Tokyo 2020 Olympics, Rally Cycling’s world-class roster will be fighting for victory all season long against the world’s best.
Outdoor Research apparel that Rally Cycling riders will use during the 2020 race season includes Ascendant puffy layers, Apollo waterproof layers, Ferrosi softshell jackets, and Radar Pocket Caps.
About Outdoor Research
Outdoor Research® is dedicated to inspiring the journey ahead with award-winning technical apparel and accessories. Based in Seattle since 1981, we are committed to improving our customer’s experience through innovative materials, purpose-driven features, and versatile products that are backed by our Infinite Guarantee®. We rely on the real-world testing of our athlete ambassadors, mountain guides, and local adventurers involved in our core sports: alpinism, rock and ice climbing, hiking, backpacking, paddling, trail running, and backcountry skiing and snowboarding. We’re here for the fun, adventure, excitement, and For the Journey Ahead™. Get to know us at www.outdoorresearch.com or follow the journey via Facebook, Instagram, Twitter, and YouTube.